Q1 2021 Performance of Top Tower Defense Games on iOS in the UK

In the first quarter of 2021, the tower defense genre has shown varying performance metrics for its top games on the iOS platform in the United Kingdom. Sensor Tower provides a closer look at these trends, with a focus on downloads, revenue, and weekly active users.

Bloons TD 6 from Ninja Kiwi experienced a decline in downloads from 2.7K in the last week of December to 621 in the final week of March. Revenue also saw a downward trend, starting from $24K and dropping to nearly $19K by the end of March. Weekly active users decreased from 15K to roughly 10K in the same period.

The newer contender, Rush Royale: Tower Defense TD by MY.GAMES B.V., showed an impressive growth in weekly active users, climbing from 4.2K to over 27K. Downloads peaked at 9.6K in the last week of March, up from 2.5K at the end of December. Revenue fluctuated, reaching a high of $17K mid-February and settling at $16K by quarter's end.

Plants vs. Zombies™ 2, a classic from PopCap, maintained a steady base of weekly active users, starting at 27.5K and growing to 32K. Downloads saw a substantial increase, from 4.2K to 9.2K. Revenue, while experiencing some fluctuation, ended the quarter on a high note at $6.3K.

YOSTAR LIMITED's Arknights presented a more modest performance, with weekly active users hovering just under 1K for the entire quarter. Downloads remained low, with the highest at 255 in early March. Revenue had a spike in late March, reaching $9.8K.

Lastly, Bloons TD Battles, also by Ninja Kiwi, sustained a strong user base with weekly active users starting at 57K and slightly decreasing to 51K. Downloads remained consistent, averaging around 3.5K per week. Revenue saw a slight increase from $5K at the start of the quarter to $3.4K by the end.

For more detailed insights and analytics, Sensor Tower's platform offers an in-depth view of app performance across various metrics and regions.